{"componentChunkName":"component---src-templates-blog-post-js","path":"/blog/from-clients-to-advocates","result":{"data":{"post":{"content":{"childMdx":{"body":"function _extends() { _extends = Object.assign || function (target) { for (var i = 1; i < arguments.length; i++) { var source = arguments[i]; for (var key in source) { if (Object.prototype.hasOwnProperty.call(source, key)) { target[key] = source[key]; } } } return target; }; return _extends.apply(this, arguments); }\n\nfunction _objectWithoutProperties(source, excluded) { if (source == null) return {}; var target = _objectWithoutPropertiesLoose(source, excluded); var key, i; if (Object.getOwnPropertySymbols) { var sourceSymbolKeys = Object.getOwnPropertySymbols(source); for (i = 0; i < sourceSymbolKeys.length; i++) { key = sourceSymbolKeys[i]; if (excluded.indexOf(key) >= 0) continue; if (!Object.prototype.propertyIsEnumerable.call(source, key)) continue; target[key] = source[key]; } } return target; }\n\nfunction _objectWithoutPropertiesLoose(source, excluded) { if (source == null) return {}; var target = {}; var sourceKeys = Object.keys(source); var key, i; for (i = 0; i < sourceKeys.length; i++) { key = sourceKeys[i]; if (excluded.indexOf(key) >= 0) continue; target[key] = source[key]; } return target; }\n\n/* @jsx mdx */\nvar _frontmatter = {};\n\nvar makeShortcode = function makeShortcode(name) {\n  return function MDXDefaultShortcode(props) {\n    console.warn(\"Component \" + name + \" was not imported, exported, or provided by MDXProvider as global scope\");\n    return mdx(\"div\", props);\n  };\n};\n\nvar HubspotForm = makeShortcode(\"HubspotForm\");\nvar Iframe = makeShortcode(\"Iframe\");\nvar layoutProps = {\n  _frontmatter: _frontmatter\n};\nvar MDXLayout = \"wrapper\";\nreturn function MDXContent(_ref) {\n  var components = _ref.components,\n      props = _objectWithoutProperties(_ref, [\"components\"]);\n\n  return mdx(MDXLayout, _extends({}, layoutProps, props, {\n    components: components,\n    mdxType: \"MDXLayout\"\n  }), mdx(HubspotForm, {\n    title: \"Download the recording \\uD83D\\uDC47\",\n    portalId: \"6194826\",\n    formId: \"8ce2f6a3-7f60-461c-a289-f38973212bd0\",\n    mdxType: \"HubspotForm\"\n  }), mdx(\"p\", null, \"Discover invaluable insights on optimising customer engagement in the veterinary industry with PetsApp, in partnership with SPVS.\"), mdx(\"p\", null, \"Join us for a dynamic discussion led by our Customer Service Managers, Dr. Jess May, Claire Cameron RVN, Ricky Sussams, and Jerica Tarquinio Vet Tech (US). These experts bring their extensive experience to the forefront, sharing actionable approaches to driving efficient change, cultivating user groups, and leveraging Net Promoter Score (NPS) for unparalleled customer satisfaction.\"), mdx(\"p\", null, \"Whether you\\u2019re a veterinary professional or simply interested in superior customer engagement, this panel will provide you with a wealth of strategic knowledge and real-world examples.\"), mdx(\"h2\", null, \"Key Learning Objectives:\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"\\uD83E\\uDD32 Efficient Change Management:\"), \"\\nLearn how to navigate and implement changes within your practice smoothly and effectively.\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"\\uD83C\\uDFD8\\uFE0F Harnessing the Power of User Groups:\"), \"\\nDiscover the significance of user groups in enhancing customer engagement and driving product/service improvements.\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"\\uD83E\\uDD17 Unveiling NPS Strategies for Success:\"), \"\\nUncover the potential of Net Promoter Score (NPS) as a metric to gauge customer loyalty and satisfaction.\"), mdx(\"h2\", null, \"Meet the team!\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"Jessica May\"), \" \\uD83D\\uDC34\\nJessica Joined PetsApp in January 2023 and leads the CS team. Jessica is a veterinarian from the UK with interests in vet tech and business. She worked in equine practice for seven years, in the UK and Hong Kong, before becoming UK Lead Vet at FirstVet, a Swedish telemedicine start up, to develop their telemedicine service. She qualified from the Royal Veterinary College in 2012 with a Bachelors degree in Veterinary Science and a graduate degree in Veterinary Medicine.\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"Claire Cameron\"), \" \\uD83D\\uDC3E\\nClaire joined PetsApp as a Customer Success Manager in June 2023. She is also a Registered Veterinary Nurse (RVN), having qualified in 2008, and has extensive experience in both clinical and non-clinical roles across the veterinary industry. Prior to joining PetsApp, she worked as a Customer Success Manager at Plexi. Claire has a Cockapoo called Callie.\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"Ricky Sussams\"), \" \\uD83D\\uDC20\\nRicky joined PetsApp at the beginning in 2020. Ricky has over 10 year\\u2019s experience working in the veterinary industry; reception, business manager of multiple veterinary hospitals, a systems and rollout specialist where he was responsible for implementing various practice management systems into clinics. Married for 13 years wife is Jo, and has 2 children and 11 marine fish (reef tank). Nemo, dory and gurgle are the main characters in his tank. Ricky also loves theme parks, and playing computer games with the kids. He is without doubt a complete and utter gaming geek!\"), mdx(\"p\", null, mdx(\"strong\", {\n    parentName: \"p\"\n  }, \"Jerica Tarquinio\"), \" \\uD83C\\uDF1E\\nJerica joined PetsApp as an SDR in 2022 before progressing to CSM in September 2022. Prior to PetsApp, she was a veterinary technician in the US for over 5 years, who then became a shift lead at the hospital she was at. She started at PetsApp as an SDR before moving into CS. She chose the CS route because she felt the connection with the veterinary team was most important to her and to help them do better as a whole. Jerica have a doodle named Dakota that she rescued and take everywhere with her currently. Currently residing in Sunny California!\"), mdx(Iframe, {\n    src: \"https://meeting.petsapp.com/meetings/alex1453/your-petsappdemo?embed=true\",\n    title: \"Book a demo\",\n    style: {\n      \"height\": \"850px\"\n    },\n    mdxType: \"Iframe\"\n  }));\n}\n;\nMDXContent.isMDXComponent = true;","excerpt":"Discover invaluable insights on optimising customer engagement in the veterinary industry with PetsApp, in partnership with SPVS. Join us…"}},"showOnSearchEngines":true,"publishedDate":"2023-09-13T20:00+01:00","slug":"from-clients-to-advocates","title":"From Clients to Advocates: A PetsApp Customer Success Master Class ⭐️","excerpt":{"excerpt":"Cultivating a seamless transition amidst change, fostering vibrant user communities, and harnessing the power of Net Promoter Score (NPS) - join our panel of veterinary experts as they unravel the intricacies of achieving a 5/5 status from pet owners every time. Discover actionable insights that will revolutionize your approach to customer engagement and satisfaction"},"author":"PetsApp Customer Success Team, in partnership with SPVS","createdAt":"2023-08-30T15:06:19.013Z","featuredImage":{"file":{"url":"//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png"},"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/4J11kT2naojZzQFWOOdhZa/2dab564e2b2f3757da0bbccbfff5ff41/Webinar_PetsApp-CS_SPVS_16x9.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}}},"related":{"nodes":[{"content":{"childMdx":{"excerpt":"We all know why we ask pet owners to select an \"appointment reason\" when booking a visit online. 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All too often, I hear from clinics that feel it’s perfectly reasonable for appointment booking to involve multiple…"}},"slug":"veterinary-practice-management-why-your-booking-process-shapes-clinic-culture","title":"Veterinary Practice Management: Why Your Booking Process Shapes Clinic Culture","author":"Naomi Jenkins","createdAt":"2026-08-19T11:20:06.347Z","featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/49l4xDHahcYBFTHMEdBunM/217aec7be18c4aec678d72774d32485a/Copy_of_Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__6_.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/49l4xDHahcYBFTHMEdBunM/217aec7be18c4aec678d72774d32485a/Copy_of_Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__6_.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/49l4xDHahcYBFTHMEdBunM/217aec7be18c4aec678d72774d32485a/Copy_of_Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__6_.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/49l4xDHahcYBFTHMEdBunM/217aec7be18c4aec678d72774d32485a/Copy_of_Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__6_.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/49l4xDHahcYBFTHMEdBunM/217aec7be18c4aec678d72774d32485a/Copy_of_Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__6_.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}}},{"content":{"childMdx":{"excerpt":"Join us this September for a final review of the  Competition and Markets Authority’s report  (March 2026) which signals a major shift for…"}},"slug":"cma-remedies-explained-pricing-transparency-and-winning-on-value","title":"Competition and Marketing Authority Remedies: The Final Countdown for Veterinary Teams","author":"Naomi Oikonomou","createdAt":"2026-04-25T08:51:22.006Z","featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}}}]}},"pageContext":{"id":"f38613dd-70ed-5a11-b9aa-59f854da8a66"}},"staticQueryHashes":["2278678973","3248290905","3253140457"]}