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Our passion for animals is what drew us here, but how to keep the joy in our…"}},"excerpt":{"excerpt":"Want to keep your flame burning for veterinary medicine? Our passion for animals is what drew us here, but how to keep the joy in our everyday work? 🔥"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/2HQkaExETBm30oqay3BVV2/68998aeff248d3b989222454115cb887/Webinar_CelineEUTHABAG_compassion-fatigue_16x9_02.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2HQkaExETBm30oqay3BVV2/68998aeff248d3b989222454115cb887/Webinar_CelineEUTHABAG_compassion-fatigue_16x9_02.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2HQkaExETBm30oqay3BVV2/68998aeff248d3b989222454115cb887/Webinar_CelineEUTHABAG_compassion-fatigue_16x9_02.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2HQkaExETBm30oqay3BVV2/68998aeff248d3b989222454115cb887/Webinar_CelineEUTHABAG_compassion-fatigue_16x9_02.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2HQkaExETBm30oqay3BVV2/68998aeff248d3b989222454115cb887/Webinar_CelineEUTHABAG_compassion-fatigue_16x9_02.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Finding Fulfilment in VetMed: Facing Compassion Fatigue Head On 🤗"},{"slug":"fuel-versus-friction","id":"eef96f3c-0813-5991-82c4-ff9b006c34df","showInList":true,"content":{"childMdx":{"excerpt":"For many it is more instinctual to search for fuel to draw people in. This is mainly because we relate friction to slowing down, and fuel to…"}},"excerpt":{"excerpt":"For many it is more instinctual to search for fuel to draw people in. This is mainly because we relate friction to slowing down, and fuel to powering you forward. But what if you’ve been looking at the two elements from the wrong perspective? \n\nRather than trying to entice customers to where you feel most comfortable serving them, the fuel versus friction theory looks at identifying what blocks the essential interactions needed to complete a transaction. So, in the battle to successfully innovate, why is establishing your points of friction more important than generating fuel?"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/3oE8KfWSwPzOwe3gqCdOaZ/e8bbb192448ec59c90b7f0fad8d051a9/Blogpost_FuelVSFriction.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/3oE8KfWSwPzOwe3gqCdOaZ/e8bbb192448ec59c90b7f0fad8d051a9/Blogpost_FuelVSFriction.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/3oE8KfWSwPzOwe3gqCdOaZ/e8bbb192448ec59c90b7f0fad8d051a9/Blogpost_FuelVSFriction.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/3oE8KfWSwPzOwe3gqCdOaZ/e8bbb192448ec59c90b7f0fad8d051a9/Blogpost_FuelVSFriction.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/3oE8KfWSwPzOwe3gqCdOaZ/e8bbb192448ec59c90b7f0fad8d051a9/Blogpost_FuelVSFriction.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Fuel Versus Friction: Why Friction is More Important Than Fuel for Innovation"},{"slug":"how-quorum-sensing-works","id":"36e2988b-e7eb-53b1-acf0-3f0819a4f4d9","showInList":true,"content":{"childMdx":{"excerpt":"According to CDC's 2019 Antibiotic Resistance Report, pre-pandemic in the U.S., more than 2.8 million antimicrobial-resistant infections…"}},"excerpt":{"excerpt":"Quorum sensing is a bacterial cell to cell communication process that involves the production, detection, and response to extracellular signalling molecules. 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The principle cause of this is vets’ failure to charge…"}},"excerpt":{"excerpt":"Most vets work far too hard for far too many hours for far too little return. The principle cause of this is vets’ failure to charge profitably for their professional time. Often they don’t know what their professional time is worth except in terms of the consultation or surgical fee and these are often determined by what other practices charge rather than based on the needs of the practice finances and profitability.  "},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/4zxX1jkdF6HvnYFrPpqmcs/000395ef206706d6a22d917215ef03cb/Webinar_SPVS_AlanRyan_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/4zxX1jkdF6HvnYFrPpqmcs/000395ef206706d6a22d917215ef03cb/Webinar_SPVS_AlanRyan_16x9.png?w=218&h=114&q=50 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testing and how those changes are leading to better 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can help their pets.\n\nYour patients’ wellness journey doesn’t end when they are discharged after a procedure, we need to provide these animals and their owners with ongoing care and support to maximise recovery and minimise compensatory issues."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/79WP3pdFjSWqLF7eshPacG/61ad9b02692d7971b2bf03b76c99c79d/Webinar_EloiseCollins_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/79WP3pdFjSWqLF7eshPacG/61ad9b02692d7971b2bf03b76c99c79d/Webinar_EloiseCollins_16x9.png?w=218&h=114&q=50 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We’ve made great steps forward in…"}},"excerpt":{"excerpt":"The veterinary profession is increasingly motivated to improve sustainability in all areas of practice.\n\nWe’ve made great steps forward in some places, whilst in others we face complex challenges as we balance our desire to give the best care to our patients with our potential impact on the world around us.\nPractices can only do so much alone, and having sustainability in mind when choosing partners and products is becoming increasingly important."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/djROjisOPFSZiB5110s8k/249bf7a8249516a23f95697025a5cd8e/Webinar_JacquiSkelly_Elanco_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/djROjisOPFSZiB5110s8k/249bf7a8249516a23f95697025a5cd8e/Webinar_JacquiSkelly_Elanco_16x9.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/djROjisOPFSZiB5110s8k/249bf7a8249516a23f95697025a5cd8e/Webinar_JacquiSkelly_Elanco_16x9.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/djROjisOPFSZiB5110s8k/249bf7a8249516a23f95697025a5cd8e/Webinar_JacquiSkelly_Elanco_16x9.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/djROjisOPFSZiB5110s8k/249bf7a8249516a23f95697025a5cd8e/Webinar_JacquiSkelly_Elanco_16x9.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Empowering Sustainable Vet Practices: Building A Greener Future Through Partnership 🍀"},{"slug":"tips-for-successfully-implementing-new-PMS","id":"bc17a345-e038-5a7f-8f26-2d25e63fafaf","showInList":true,"content":{"childMdx":{"excerpt":"In this episode with Jack Peploe and Mathew Wood, we discuss the increasing interest of veterinary practices in adopting new technology and…"}},"excerpt":{"excerpt":"In this episode with Jack Peploe and Mathew Wood, we discuss the increasing interest of veterinary practices in adopting new technology and practice management systems. 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around understanding emotional intelligence and how to support your veterinary team's growth. 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In…"}},"excerpt":{"excerpt":"In this CE-accredited session you’ll hear about 10 companies at the pinnacle of the innovation ecosystem in vet med and the products they offer that will support your practice management growth and productivity efforts."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/43nBTwmU9ps6yl8tzZ2Yhv/16601199c25ef4ba487ac5518fa62741/Webinar_ShawnWilkie_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/43nBTwmU9ps6yl8tzZ2Yhv/16601199c25ef4ba487ac5518fa62741/Webinar_ShawnWilkie_16x9.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/43nBTwmU9ps6yl8tzZ2Yhv/16601199c25ef4ba487ac5518fa62741/Webinar_ShawnWilkie_16x9.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/43nBTwmU9ps6yl8tzZ2Yhv/16601199c25ef4ba487ac5518fa62741/Webinar_ShawnWilkie_16x9.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/43nBTwmU9ps6yl8tzZ2Yhv/16601199c25ef4ba487ac5518fa62741/Webinar_ShawnWilkie_16x9.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Revolutionizing Veterinary Medicine: Meet the Top 10 Innovators You Need to Know About 🦾"},{"slug":"power-of-partnerships","id":"55ec0976-48d3-53cb-ae8f-6f0e94150fb2","showInList":true,"content":{"childMdx":{"excerpt":"The veterinary industry is a fast-paced, ever changing landscape with a constant introduction of new technologies, products and services for…"}},"excerpt":{"excerpt":"This discussion looks at how suppliers and clinic teams can work together to facilitate improved patient outcomes through incorporating new products and technologies into the clinic, while not affecting hospital workflows and compromising vet and nurse time.\n"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/R7RYPT0d7WKsG69xLw8P2/5eb5d23a37067976b19e115cf3305661/Webinar_AdeleCarr_LinkedIn_01.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/R7RYPT0d7WKsG69xLw8P2/5eb5d23a37067976b19e115cf3305661/Webinar_AdeleCarr_LinkedIn_01.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/R7RYPT0d7WKsG69xLw8P2/5eb5d23a37067976b19e115cf3305661/Webinar_AdeleCarr_LinkedIn_01.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/R7RYPT0d7WKsG69xLw8P2/5eb5d23a37067976b19e115cf3305661/Webinar_AdeleCarr_LinkedIn_01.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/R7RYPT0d7WKsG69xLw8P2/5eb5d23a37067976b19e115cf3305661/Webinar_AdeleCarr_LinkedIn_01.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Power Of Partnerships: Strengthening Your Vet Practice Through Industry Collaboration 🤝"},{"slug":"build-tech-enabled-vet-practice-from-scratch","id":"9441096d-47de-51bd-841b-ad2057a101b6","showInList":true,"content":{"childMdx":{"excerpt":"Do you feel overwhelmed by the dizzying array of technology options available for your veterinary practice? Are you unsure how to choose the…"}},"excerpt":{"excerpt":"Do you feel overwhelmed by the dizzying array of technology options available for your veterinary practice?\nAre you unsure how to choose the right software, IT services, and phone systems?\nDo you want to learn how to make your practice more efficient, professional, and secure, so you can focus on what really matters - patient care?"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/5ZMmqig8IzD8F9k006TH8J/879ba6fd4f73d73b83cc0c480a221e69/Webinar_JackPeploe_16x9.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/5ZMmqig8IzD8F9k006TH8J/879ba6fd4f73d73b83cc0c480a221e69/Webinar_JackPeploe_16x9.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/5ZMmqig8IzD8F9k006TH8J/879ba6fd4f73d73b83cc0c480a221e69/Webinar_JackPeploe_16x9.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/5ZMmqig8IzD8F9k006TH8J/879ba6fd4f73d73b83cc0c480a221e69/Webinar_JackPeploe_16x9.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/5ZMmqig8IzD8F9k006TH8J/879ba6fd4f73d73b83cc0c480a221e69/Webinar_JackPeploe_16x9.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"From Zero To Hero: How to Build A Tech-Enabled Vet Practice From Scratch 🦸"},{"slug":"understanding-the-new-veterinary-business-model","id":"e4b2fcff-7115-590a-b2db-bb56c97a1037","showInList":true,"content":{"childMdx":{"excerpt":"This week Dr. Thom Jenkins explains how getting the balance between quality, cost and convenience can revolutionise a clinics understanding…"}},"excerpt":{"excerpt":"This week Dr. Thom Jenkins explains how getting the balance between quality, cost and convenience can revolutionise a clinics understanding of just how competitive their veterinary business model can be.\n\n# Back to The Future\n\nIn 2007 hoping to piggy back on to the ever increasing trend of 'pets', a group of marketers decided that the future of pet care was going to be robotic pets. Companion pets that wouldn't get sick, need walking or ever throw up on your pillow. However, fast forward just over 15 years and a global pandemic it turns out that there's something intrinsic to picking up the faecal matter of another species that we humans find therapeutic!"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/2FdMFnUv7CWoUDOPtugCoj/f9d7659646e6e887e3b46ab7f15f2aea/Blogpost_Quality-Cost-Convenience.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2FdMFnUv7CWoUDOPtugCoj/f9d7659646e6e887e3b46ab7f15f2aea/Blogpost_Quality-Cost-Convenience.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2FdMFnUv7CWoUDOPtugCoj/f9d7659646e6e887e3b46ab7f15f2aea/Blogpost_Quality-Cost-Convenience.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2FdMFnUv7CWoUDOPtugCoj/f9d7659646e6e887e3b46ab7f15f2aea/Blogpost_Quality-Cost-Convenience.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2FdMFnUv7CWoUDOPtugCoj/f9d7659646e6e887e3b46ab7f15f2aea/Blogpost_Quality-Cost-Convenience.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Quality, Cost & Convenience: Understanding the New Veterinary Business Model"},{"slug":"theory-of-constraints","id":"43ba2060-44fc-518b-a5b5-ac14b11247d6","showInList":true,"content":{"childMdx":{"excerpt":"At BSAVA PetsApp CEO and Co-founder discussed the 'Theory of Constraints' and knowing your clinic's current (single) bottleneck. So what is…"}},"excerpt":{"excerpt":"As BSAVA PetsApp CEO and Co-founder discussed the 'Theory of Constraints' and knowing your clinic's current (single) bottleneck. So what is the theory of constraints and how is it possible to have only one bottleneck, when we seem to be fighting against much more?"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/1umNUcaXk9gSvQs99V9gXq/c38b2a0801b5555caea261d0ba868d8f/Blogpost_Theory-of-Constraints.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/1umNUcaXk9gSvQs99V9gXq/c38b2a0801b5555caea261d0ba868d8f/Blogpost_Theory-of-Constraints.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/1umNUcaXk9gSvQs99V9gXq/c38b2a0801b5555caea261d0ba868d8f/Blogpost_Theory-of-Constraints.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/1umNUcaXk9gSvQs99V9gXq/c38b2a0801b5555caea261d0ba868d8f/Blogpost_Theory-of-Constraints.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/1umNUcaXk9gSvQs99V9gXq/c38b2a0801b5555caea261d0ba868d8f/Blogpost_Theory-of-Constraints.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"The Theory of Constraints: Knowing Your Clinic's Bottleneck"},{"slug":"chatGPT-role-of-AI-veterinary","id":"9764903b-7579-5477-9ea8-c1ffe9a8172d","showInList":true,"content":{"childMdx":{"excerpt":"Join Coach & Consultant Katie Ford who will be leading the discussion on AI in veterinary with Director of DCS Digital & VetSocial Scott…"}},"excerpt":{"excerpt":"Join Coach & Consultant Katie Ford who will be leading the discussion on AI in veterinary with Director of DCS Digital & VetSocial Scott Bowler."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/68BxxERXoRDzEZ3TDZgdWl/1841dbf6f3cd51bca5a877ea92c790cf/Webinar_KatieFord_ScottBowler_9x16.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/68BxxERXoRDzEZ3TDZgdWl/1841dbf6f3cd51bca5a877ea92c790cf/Webinar_KatieFord_ScottBowler_9x16.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/68BxxERXoRDzEZ3TDZgdWl/1841dbf6f3cd51bca5a877ea92c790cf/Webinar_KatieFord_ScottBowler_9x16.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/68BxxERXoRDzEZ3TDZgdWl/1841dbf6f3cd51bca5a877ea92c790cf/Webinar_KatieFord_ScottBowler_9x16.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/68BxxERXoRDzEZ3TDZgdWl/1841dbf6f3cd51bca5a877ea92c790cf/Webinar_KatieFord_ScottBowler_9x16.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"ChatGPT: Exploring the Role of Artificial Intelligence in Animal Health 🤖"},{"slug":"veterinary-growth-hacks","id":"c2843c8c-9507-5db8-ab7f-d7f36c96265b","showInList":true,"content":{"childMdx":{"excerpt":"Built by UK Vet Dr. Thom Jenkins, PetsApp’s driving force is his unwavering belief that the local vet is best placed to look after and serve…"}},"excerpt":{"excerpt":"Built by UK Vet Dr. Thom Jenkins, PetsApp’s driving force is his unwavering belief that the local vet is best placed to look after and serve the needs of any pet. However, often, any increase in patient advocacy comes at the sacrifice of the team. 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To ensure you continue to attract and…"}},"excerpt":{"excerpt":"Now more than ever amidst ongoing workforce shortages people are your business’ greatest asset. \n\nTo ensure you continue to attract and retain the best people, employers must change how we interact with our teams. \n\n "},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/2gBCcrhiNoPyY03Hlfcktv/7cee221bc3e22f3f45a23f752bb06d0f/Webinar_Olly_King_LinkedIn_01.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2gBCcrhiNoPyY03Hlfcktv/7cee221bc3e22f3f45a23f752bb06d0f/Webinar_Olly_King_LinkedIn_01.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2gBCcrhiNoPyY03Hlfcktv/7cee221bc3e22f3f45a23f752bb06d0f/Webinar_Olly_King_LinkedIn_01.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2gBCcrhiNoPyY03Hlfcktv/7cee221bc3e22f3f45a23f752bb06d0f/Webinar_Olly_King_LinkedIn_01.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2gBCcrhiNoPyY03Hlfcktv/7cee221bc3e22f3f45a23f752bb06d0f/Webinar_Olly_King_LinkedIn_01.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Veterinary Employee Experience: Designing Workplaces For A Competitive Advantage 😊"},{"slug":"utilising-your-clinics-social-media","id":"10f4b32b-4ac6-58c2-a65f-ec28adaab518","showInList":true,"content":{"childMdx":{"excerpt":"Last week pack member Naomi led a well received talk on content generation. Utilising your clinic’s  social media  platforms is key when…"}},"excerpt":{"excerpt":"Last week pack member Naomi led a well received talk on content generation. Utilising your clinic’s social media platforms is key when wanting to up your offline to online game. The number one hack? Realising that absolutely everything is content!"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/77V6VQZ7YCyKalwCGNfCFh/474d6cee6512094aeb4f4c1f2001fdf2/Blogpost_EverythingIsContent.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/77V6VQZ7YCyKalwCGNfCFh/474d6cee6512094aeb4f4c1f2001fdf2/Blogpost_EverythingIsContent.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/77V6VQZ7YCyKalwCGNfCFh/474d6cee6512094aeb4f4c1f2001fdf2/Blogpost_EverythingIsContent.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/77V6VQZ7YCyKalwCGNfCFh/474d6cee6512094aeb4f4c1f2001fdf2/Blogpost_EverythingIsContent.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/77V6VQZ7YCyKalwCGNfCFh/474d6cee6512094aeb4f4c1f2001fdf2/Blogpost_EverythingIsContent.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Utilising Your Clinic’s Social Media: Everything is Content"},{"slug":"pricing-for-success","id":"cb786c3e-4601-542a-af18-b9e3a5ce4295","showInList":true,"content":{"childMdx":{"excerpt":"A successful pricing strategy is crucial for any business, and James Bigglestone's data-driven approach considers the actual costs of…"}},"excerpt":{"excerpt":"A successful pricing strategy is crucial for any business, learn about Dr James Bigglestone's data-driven strategies..."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/1WnrzaWOFDv8rLU6xHV9tI/7516264d142111766f5d221ab0ca258b/Webinar_JamesBiggles_LinkedIn.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/1WnrzaWOFDv8rLU6xHV9tI/7516264d142111766f5d221ab0ca258b/Webinar_JamesBiggles_LinkedIn.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/1WnrzaWOFDv8rLU6xHV9tI/7516264d142111766f5d221ab0ca258b/Webinar_JamesBiggles_LinkedIn.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/1WnrzaWOFDv8rLU6xHV9tI/7516264d142111766f5d221ab0ca258b/Webinar_JamesBiggles_LinkedIn.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/1WnrzaWOFDv8rLU6xHV9tI/7516264d142111766f5d221ab0ca258b/Webinar_JamesBiggles_LinkedIn.png?w=1200&h=628&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Veterinary Pricing For Success: Proven Pricing & Charging Strategies For Your Clinic 🔥"},{"slug":"carving-out-your-own-career-in-veterinary","id":"daecb47b-44bb-59cc-b6d7-f30995745af6","showInList":true,"content":{"childMdx":{"excerpt":"A common theme this month has been the need for change within veterinary when it comes to how we  recruit and retain  our veterinary teams…"}},"excerpt":{"excerpt":"A common theme this month has been the need for change within veterinary when it comes to how we recruit and retain our veterinary teams. With lots of talk both around how to attract the right candidates as well as how to carve out your own career in veterinary that is bespoke to you."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/4mrdI0OetBCO7trjZl5lwj/9f1cb3c3d242783a3da308d79dd32f24/Blogpost_CarvingOutCareer.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/4mrdI0OetBCO7trjZl5lwj/9f1cb3c3d242783a3da308d79dd32f24/Blogpost_CarvingOutCareer.png?w=218&h=114&q=50 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only enhance their career paths but also the businesses that onboard them."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.7777777777777777,"src":"//images.ctfassets.net/oa5wb8sed8k2/1Fztwz5xCqL0YnIfjDg99m/7095900fab9a19dfc75c52920a5b8bf4/OctavElla-Podcast-9x16.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/1Fztwz5xCqL0YnIfjDg99m/7095900fab9a19dfc75c52920a5b8bf4/OctavElla-Podcast-9x16.png?w=218&h=123&q=50 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Candidates"},{"slug":"ai-5-implications-for-veterinary-professionals","id":"2d669512-203f-5556-979a-10fec221d560","showInList":true,"content":{"childMdx":{"excerpt":"Never has the field of veterinary medicine evolved as fast as it was forced to over the past decade. Much like the veterinary industry, the…"}},"excerpt":{"excerpt":"Never has the field of veterinary medicine evolved as fast as it was forced to over the past decade. Much like the veterinary industry, the power of Artificial Intelligence (AI) is constantly growing. In today’s blog post, using insights from the pack we discuss 5 tips for veterinary professionals and the people and pets they serve .\n"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/3tAqLSHLe8qavymw3bCcOB/3037432d3f98a7af72c87fd9706eeea5/Blogpost_website-AI.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/3tAqLSHLe8qavymw3bCcOB/3037432d3f98a7af72c87fd9706eeea5/Blogpost_website-AI.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/3tAqLSHLe8qavymw3bCcOB/3037432d3f98a7af72c87fd9706eeea5/Blogpost_website-AI.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/3tAqLSHLe8qavymw3bCcOB/3037432d3f98a7af72c87fd9706eeea5/Blogpost_website-AI.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/3tAqLSHLe8qavymw3bCcOB/3037432d3f98a7af72c87fd9706eeea5/Blogpost_website-AI.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"AI: 5 Tips for Veterinary Professionals"},{"slug":"pioneering-women-in-veterinary","id":"2df55ff7-b94b-5679-9ba3-5b5749fbbd43","showInList":true,"content":{"childMdx":{"excerpt":"Tune in on International Women’s Day, Wednesday March 8th at 8pm GMT, 3pm ET, 2pm CT Chairing the session,  Ami Sawran  will be joined by…"}},"excerpt":{"excerpt":"SPVS and PetsApp Come Together to Celebrate Women in Veterinary for International Women’s Day\nTune in on International Women’s Day.\nChairing the session, Ami Sawran will be joined by panelists Angela Jones (Clinical Director, The George Equine Clinic), Kerrie Hedley (COO, XLVets) and Dr. Donita McCants (Founding Vet, Veterinary Concierge Services).\nSharing their stories, the panel aims to use their personal experiences to give advice and guidance on best outcomes for individuals in the veterinary community, seeking support and employers wanting to do better. "},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/7dEjD5AgxYKss8joZzLUbW/6d898b9e655cebadada0e7793199fcb2/Webinar_SPVS_Ep1_LinkedIn.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/7dEjD5AgxYKss8joZzLUbW/6d898b9e655cebadada0e7793199fcb2/Webinar_SPVS_Ep1_LinkedIn.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/7dEjD5AgxYKss8joZzLUbW/6d898b9e655cebadada0e7793199fcb2/Webinar_SPVS_Ep1_LinkedIn.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/7dEjD5AgxYKss8joZzLUbW/6d898b9e655cebadada0e7793199fcb2/Webinar_SPVS_Ep1_LinkedIn.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/7dEjD5AgxYKss8joZzLUbW/6d898b9e655cebadada0e7793199fcb2/Webinar_SPVS_Ep1_LinkedIn.png?w=1200&h=628&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Pioneering Women in Veterinary: International Women's Day 🌟 In Association with SPVS"},{"slug":"maximise-client-retention-without-increasing-team-workload","id":"a180bfa5-8291-5a2c-b84b-4e15f8761eaa","showInList":true,"content":{"childMdx":{"excerpt":"It’s that age old question;  how do we get more, without doing more? But could it be that the greatest hack there is you already have in…"}},"excerpt":{"excerpt":"It’s that age old question; how do we get more, without doing more? But could it be that the greatest hack there is you already have in your arsenal? Mastering pet owner communication through utilising reminders is a great way to get yourself in front of your clients without having to physically place yourself in front of them!\n"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/2EwfiSqcX5fo2g7xdq3ZwO/cd24494acd94dc75d071f17371a46431/Blogpost_MaximizeRetention.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2EwfiSqcX5fo2g7xdq3ZwO/cd24494acd94dc75d071f17371a46431/Blogpost_MaximizeRetention.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2EwfiSqcX5fo2g7xdq3ZwO/cd24494acd94dc75d071f17371a46431/Blogpost_MaximizeRetention.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2EwfiSqcX5fo2g7xdq3ZwO/cd24494acd94dc75d071f17371a46431/Blogpost_MaximizeRetention.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2EwfiSqcX5fo2g7xdq3ZwO/cd24494acd94dc75d071f17371a46431/Blogpost_MaximizeRetention.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Maximise Client Retention Without Increasing Team Workload"},{"slug":"client-data-and-privacy-does-petsapp-owns-your-clinics-data","id":"50547bcb-0650-5ca3-a3c3-f234fc31e5c6","showInList":true,"content":{"childMdx":{"excerpt":"As more and more clinics switch to a  hybrid online-to-offline  offering to better serve their clients, fear around access, use and even…"}},"excerpt":{"excerpt":"As more and more clinics switch to a hybrid online-to-offline offering to better serve their clients, fear around access, use and even ownership of private data has understandably also increased. As both service providers and service users it is good practice to maintain a high level of vigilance in protecting both your own privacy and the privacy of others. To address these concerns around client data,  privacy, and ownership of clinic data the PetsApp pack have come together to create this easy-read article on client data and privacy to give you full clarity around permissions and data ownership. \n"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/2LiX5g95Uxyneu6IZTFDLK/cb597ba273fcdbc5113462955e770b0e/Blogpost_ClientData.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2LiX5g95Uxyneu6IZTFDLK/cb597ba273fcdbc5113462955e770b0e/Blogpost_ClientData.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2LiX5g95Uxyneu6IZTFDLK/cb597ba273fcdbc5113462955e770b0e/Blogpost_ClientData.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2LiX5g95Uxyneu6IZTFDLK/cb597ba273fcdbc5113462955e770b0e/Blogpost_ClientData.png?w=870&h=457&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2LiX5g95Uxyneu6IZTFDLK/cb597ba273fcdbc5113462955e770b0e/Blogpost_ClientData.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Client Data and Privacy: Does PetsApp Own Your Clinic Data?"},{"slug":"maximise-client-retention","id":"228f0ffb-b3a4-5529-bfa0-b90e5c8f4a36","showInList":true,"content":{"childMdx":{"excerpt":"In the veterinary industry, reminders play a crucial role in bringing patients back to the clinic for annual check-ups and vaccinations…"}},"excerpt":{"excerpt":"Given that zip/post code is the number one predictor of the vet a pet owner would choose, are you doing enough to ensure those two visits come back to you?"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/605W3Ju8KSZLEcj0if5eVW/01e9dfcbfee1be4392adbcba9d3fedd9/Webinar_WillMonk_LinkedIn.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/605W3Ju8KSZLEcj0if5eVW/01e9dfcbfee1be4392adbcba9d3fedd9/Webinar_WillMonk_LinkedIn.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/605W3Ju8KSZLEcj0if5eVW/01e9dfcbfee1be4392adbcba9d3fedd9/Webinar_WillMonk_LinkedIn.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/605W3Ju8KSZLEcj0if5eVW/01e9dfcbfee1be4392adbcba9d3fedd9/Webinar_WillMonk_LinkedIn.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/605W3Ju8KSZLEcj0if5eVW/01e9dfcbfee1be4392adbcba9d3fedd9/Webinar_WillMonk_LinkedIn.png?w=1200&h=628&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Mastering Pet Owner Communication: Maximise Client Retention with Minimal Effort 🪄"}]}},"pageContext":{"allTags":["Client Communication","Patient Advocacy","Efficiency","Engagement & Loyalty","Marketing","Pet Health Plan","COVID-19","Lead Generation"],"allTypes":["Blog Post","Webinar","Podcast","Academy","Event"],"tag":["Client Communication","Patient Advocacy","Efficiency","Engagement & Loyalty","Marketing","Pet Health Plan","COVID-19","Lead Generation",null],"limit":30,"skip":120,"numberOfPages":11,"currentPage":5}},"staticQueryHashes":["2278678973","3248290905","3253140457"]}