{"componentChunkName":"component---src-templates-blog-list-js","path":"/blog/page/9/","result":{"data":{"page":{"title":"Articles, webinars, podcasts and more!","seoMetaData":{"title":"Blog | PetsApp","description":{"description":"Your guide to petcare and telemedicine. Read our latest blog posts and podcasts."},"image":null}},"featured":{"nodes":[{"content":{"childMdx":{"excerpt":"Join us this September for a final review of the  Competition and Markets Authority’s report  (March 2026) which signals a major shift for…"}},"excerpt":{"excerpt":"\nThe [Competition and Markets Authority’s final report](https://www.gov.uk/government/news/cma-concludes-market-investigation-with-major-reforms-to-veterinary-sector) (March 2026) signals a major shift for veterinary practices, bringing greater transparency, increased scrutiny on pricing, and a more empowered, comparison-driven client.\nBut this isn’t just a compliance challenge. It’s a strategic opportunity.\n"},"features":["Appointment Booking","Digital Payments","Video Consults","Text Chat"],"publishedDate":"2026-04-25T09:00+02:00","slug":"cma-remedies-explained-pricing-transparency-and-winning-on-value","tags":["Engagement & Loyalty","Efficiency","Patient Advocacy","Client Communication","Pet Health Plan","Marketing"],"title":"Competition and Marketing Authority Remedies: The Final Countdown for Veterinary Teams","type":["Webinar"],"featured":true,"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9047619047619047,"src":"//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=700&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=175&h=92&q=50 175w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=350&h=184&q=50 350w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=700&h=368&q=50 700w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=1050&h=551&q=50 1050w,\n//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=1200&h=630&q=50 1200w","sizes":"(max-width: 700px) 100vw, 700px"},"fixed":{"src":"//images.ctfassets.net/oa5wb8sed8k2/6rFKpwzbHPrZcgI8TI0Sjv/a805007df4c04e3515cb8c7b5fce23c4/Copy_of_PetsApp_Together_in_Partnership_with_SPVS_Banner_Orange__4_.png?w=400&q=50"}}}]},"allPosts":{"nodes":[{"slug":"petsapp-community-yoga","id":"e2102813-cc16-566c-8f4d-a9f09505ff7a","showInList":true,"content":{"childMdx":{"excerpt":"Join PetsApp & VetYogi in a Thursday morning session aimed at introducing a little calm to your routine - 30 minutes of light exercise and…"}},"excerpt":{"excerpt":"Lockdown got you feeling down? Clinic life keeping those stress levels high? It's time to 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carbon footprint of your Veterinary Practice? It may be more than you think… Now more than ever the climate…"}},"excerpt":{"excerpt":"Do you know the carbon footprint of your Veterinary Practice? It may be more than you think…"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.7777777777777777,"src":"//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=218&h=123&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=435&h=245&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=870&h=489&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=1305&h=734&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=1740&h=979&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/61aAiiaie3fvM3ctYtKKQR/016adbe64a13ea215737a0981f12baa1/Webinar_-_Chantelle.001.jpeg?w=1920&h=1080&q=50 1920w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Good for the Planet, Great for Business: The Business Case for Sustainability"},{"slug":"petsapp-podcast-is-it-sales-or-patient-advocacy","id":"8645aaf8-07e3-5048-b0aa-83fdb65eeb27","showInList":true,"content":{"childMdx":{"excerpt":"In this episode, PetsApp Community Manager Lewis Martins talks with our CEO, Thom Jenkins, about the challenges practices can face when…"}},"excerpt":{"excerpt":"Lewis Martins talks with our CEO, Thom Jenkins about the challenges practices can face when recommending products and services."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABQAAAALCAMAAABI111xAAABBVBMVEX8/Pz4+Pj5+fn7+/v////d4/unufX19fX29vb39/f09fXw8/3b4frx8/Xu8PP19vj29/n09vj8/f37/P38/P7+/v/9/v78/P3+/v74+f7w8/zx9Pz9/f/u8vvh5/bl6/n8/f/k6vjY4PTZ4fX09v3u8vzd5Pbe5PXg5/f5+//3+f7v8/vy9fz5+/72+P33+f39/v/8/Pv9/fz+/v3//v79/f37+/3y9fvy9Pv7/P79/f76+/75+v34+f38/f74+v/f5vfd5PX3+f/x9P3V3fTV3vTh6Pn+///j6fna4vby9f7y8/Xx8vXv8fb4+v709fft7vDu7/L6+vv4+fr3+Pn5+frz9PZaFlkPAAAAo0lEQVQIHUXBMUtCYRiA0ef57vtdb2VB6GCDUi0i1drS2N9u8xc0h1ipYHRbiqAQb0oOniPiX5I9jSLUH9krNYAD/abdFF/sGMCJiv9wCcGZOu+rz1y4tYTgWN9oqzBlJ27UwbqiSZ1VXuUBr+9NShHxO5zlqnVZWlpWw6YXj3dapfpKreFejdoAbk/15fyjq46P5lAkYHGd8/hpMcoPh5NPYAM4liTTojP7SAAAAABJRU5ErkJggg==","aspectRatio":1.7847533632286996,"src":"//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=218&h=122&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=435&h=244&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=870&h=487&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=1305&h=731&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/41Sz56N4JrkDprZp2oIzrA/c51df892cb2dcc7ff64729ac54b9369a/Customer_Journey.png?w=1592&h=892&q=50 1592w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"PetsApp Podcast - Is it sales or patient advocacy?"},{"slug":"safe-to-soar-the-secret-sauce-of-effective-veterinary-teams","id":"ec951395-aad7-5801-a74d-63620e510fcc","showInList":true,"content":{"childMdx":{"excerpt":"Talk summary Safe to Soar: The Secret Sauce of Effective Veterinary Teams Resilient teams are supported, or depleted, by the environment in…"}},"excerpt":{"excerpt":"What is psychological safety?  And how can it be cultivated, nurtured, and maintained in veterinary teams?  This session will answer those questions, and more."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=1305&h=683&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=1740&h=911&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/2QRx8SCIZCaqYToGivPqZx/fa935189311ac2aac6577631c0b943be/2020-11-12-Webinar.png?w=2400&h=1256&q=50 2400w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Safe to Soar: The Secret Sauce of Effective Veterinary Teams"},{"slug":"20-ways-to-supercharge-your-pet-health-plan","id":"90673f4f-0814-5c9e-818a-c6b5d78a68da","showInList":true,"content":{"childMdx":{"excerpt":"Talk summary My Pet Health Plan works, but how can I make it even better? Over the last five years your practice has set up a  Pet Health…"}},"excerpt":{"excerpt":"Using examples from the most successful practices we’ll share more than twenty ideas you can use to supercharge your Pet Health Plan to create a more profitable, sustainable & fulfilling veterinary practice."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9138755980861244,"src":"//images.ctfassets.net/oa5wb8sed8k2/6SR1eBv9Z7OIvv8zEdrngY/a62bad541589166f6c9460fc40b21ae4/Justin_Phillips_on_demand.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6SR1eBv9Z7OIvv8zEdrngY/a62bad541589166f6c9460fc40b21ae4/Justin_Phillips_on_demand.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/6SR1eBv9Z7OIvv8zEdrngY/a62bad541589166f6c9460fc40b21ae4/Justin_Phillips_on_demand.png?w=435&h=227&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/6SR1eBv9Z7OIvv8zEdrngY/a62bad541589166f6c9460fc40b21ae4/Justin_Phillips_on_demand.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/6SR1eBv9Z7OIvv8zEdrngY/a62bad541589166f6c9460fc40b21ae4/Justin_Phillips_on_demand.png?w=1200&h=627&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"20 Ways to Supercharge Your Pet Health Plan | Watch on-demand"},{"slug":"great-expectations","id":"99b2ba2d-eade-560d-a788-3a5879f1a358","showInList":true,"content":{"childMdx":{"excerpt":"It can be hard to exceed expectations in veterinary medicine. Taking a blood sample? Owners will expect you to get it right first time…"}},"excerpt":{"excerpt":"It can be hard to exceed expectations in veterinary medicine. Taking a blood sample? Owners will expect you to get it right-first-time. Running diagnostics? The expectation is that you'll get to the bottom of things. Presented with something broken? Send it back fixed or you'll disappoint. Fortunately, there is a secret to consistently exceeding expectations. Start by setting them."},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.7778390297684674,"src":"//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unspl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218w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=435&h=245&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=870&h=489&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=1305&h=734&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=1740&h=979&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=2610&h=1468&q=50 2610w,\n//images.ctfassets.net/oa5wb8sed8k2/6YMGJiSn71aZvNnUgHIhS8/e60a9f66c467804890f20dd12787e473/k-mitch-hodge-gCtRlwj5ooU-unsplash.jpg?w=3225&h=1814&q=50 3225w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Great Veterinary Expectations"},{"slug":"the-veterinary-influencer-building-a-social-audience","id":"9a8f5a67-cffb-5414-a435-fc5c47373143","showInList":true,"content":{"childMdx":{"excerpt":"The Veterinary Influencer: Building a Social Audience In 2020, the Internet seems to exist mostly to share content about animals. It’s a…"}},"excerpt":{"excerpt":"In 2020, the Internet seems to exist mostly to share content about animals. It’s a rare day that you log onto Facebook without seeing a new lolcat or good doggo. From the Twitter account “We Rate Dogs” to cats dressed as Batman, we are a nation in love with animals. For veterinarians, the Internet presents a ready-made audience and opportunity..."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=1305&h=683&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=1740&h=911&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/61Iu1zS61ktVMSRp5tEKnH/7a3a539e11695ff698831addfc345fd8/image.png?w=2400&h=1256&q=50 2400w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"The Veterinary Influencer: Building a Social Audience"},{"slug":"lets-get-our-priorities-straight","id":"b3a55e5d-44d2-5df6-8131-c8d51c072dd9","showInList":true,"content":{"childMdx":{"excerpt":"Have you ever watched someone spinning plates? There's clearly quite an art to it. However, even for a plate spinning amateur such as myself…"}},"excerpt":{"excerpt":"There's an anti-prioritisation trap in every veterinary clinic. It shortcuts the urgent, important tasks and jumps the queue on the high value, low effort activities. Sound familiar?"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.4504293520686964,"src":"//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae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218w,\n//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae5d7aa70d/IMG_0012.jpg?w=435&h=300&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae5d7aa70d/IMG_0012.jpg?w=870&h=600&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae5d7aa70d/IMG_0012.jpg?w=1305&h=900&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae5d7aa70d/IMG_0012.jpg?w=1740&h=1200&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/48BbwoPhgj7lturLTgMGCt/0aabd535946a24ef5cb16fae5d7aa70d/IMG_0012.jpg?w=1858&h=1281&q=50 1858w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Tyranny of The Telephone: How to Free Up Non Urgent Call Time"},{"slug":"petsapp-podcast-episode-8-veterinary-imposter-syndrome-with-katie-ford","id":"33f1fb2e-a791-523e-b6c3-7837576b5e82","showInList":true,"content":{"childMdx":{"excerpt":"Thom Jenkins (00:09):\nHello and welcome to the PetsApp podcast. Delighted to be joined today by Katie Ford. We're going to be talking…"}},"excerpt":{"excerpt":"Imposter Syndrome is defined as when an individual doubts their accomplishments and has a persistent, internalised fear of being exposed as a fraud. A common phenomenon among veterinary professionals.\n\nIn this podcast, Katie shares her journey with us and her insight on how to beat imposter syndrome and get off the treadmill to nowhere!"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.7345971563981042,"src":"//images.ctfassets.net/oa5wb8sed8k2/1Wq8uiSO5ghD43Vi2uJBQp/fcc8506f325a07e0ec1e183a74997d7e/Katy.PNG?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/1Wq8uiSO5ghD43Vi2uJBQp/fcc8506f325a07e0ec1e183a74997d7e/Katy.PNG?w=218&h=126&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/1Wq8uiSO5ghD43Vi2uJBQp/fcc8506f325a07e0ec1e183a74997d7e/Katy.PNG?w=435&h=251&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/1Wq8uiSO5ghD43Vi2uJBQp/fcc8506f325a07e0ec1e183a74997d7e/Katy.PNG?w=732&h=422&q=50 732w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"PetsApp Podcast 🎙️ Veterinary Imposter Syndrome with Katie Ford"},{"slug":"petsapp-podcast-episode-4-to-google-is-human-with-alison-lambert","id":"4d2989a2-f68b-536e-9375-8ffe2d7173b3","showInList":true,"content":{"childMdx":{"excerpt":"Description: \nThom and Alison discuss how Covid-19 has turned the veterinary profession upside down. Yet lots of the changes we’ve rapidly…"}},"excerpt":{"excerpt":"Thom and Alison discuss how Covid-19 has turned the veterinary profession upside down. Yet lots of the changes we’ve rapidly adopted have brought benefits to clients and practice teams alike. So much so that we should be planning to retain the best bits of these new ways of working in order to further improve the customer experience. The world may have changed, but how clients want their care to feel has not."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png?w=1200&h=628&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"PetsApp Podcast - To Google is Human with Alison Lambert"},{"slug":"what-a-millennial-wants","id":"15510a8a-118e-5afa-931a-11563cda2a9d","showInList":true,"content":{"childMdx":{"excerpt":"Millennials are now the largest pet owning demographic, and the recent crop of pandemic puppies are only accelerating this shift. However…"}},"excerpt":{"excerpt":"Millennials are now the largest pet owning demographic, and while Baby Boomers tend to describe veterinary products and services as relatively accessible, the majority of Millennials believe veterinary care to be inaccessible. \n"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.3333333333333333,"src":"//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=218&h=164&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=435&h=326&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=870&h=653&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=1305&h=979&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=1740&h=1305&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/HXJqFR00CWdN7gC5fDgic/057205e2f42a73366e84455a9fee4b3a/roberto-nickson-g-661462-unsplash?w=2610&h=1958&q=50 2610w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"What a Millennial Pet Owner Wants"},{"slug":"why-your-clinic-has-a-monthly-wellness-plan","id":"72835716-1ba0-594c-a2dd-a712d779522a","showInList":true,"content":{"childMdx":{"excerpt":"The Hidden Value of Wellness Plans Wellness Plan, Pet Health Club,  Health Plan , Membership Subscription - whatever you call it, you…"}},"excerpt":{"excerpt":"Wellness Plan, Pet Health Club, Health Plan, Membership Subscription - whatever you call it, your clinic probably has one. But why?"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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workplace.\n"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1,"src":"//images.ctfassets.net/oa5wb8sed8k2/3SLT5RGqeOZysmYipmKxjh/739f0f11df934481eb7c1b0a4ddea5c5/Copy-of-Untitled-2-284x284.jpg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/3SLT5RGqeOZysmYipmKxjh/739f0f11df934481eb7c1b0a4ddea5c5/Copy-of-Untitled-2-284x284.jpg?w=218&h=218&q=50 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In fact, we're kind of obsessed with finding ways to make your lives easier and your role more rewarding."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9465648854961832,"src":"//images.ctfassets.net/oa5wb8sed8k2/2xcfYAWSBRnDBTBOv1IMTY/b9c2f3d4992b634021dd45f9da6d2c43/Screenshot_2020-10-10_at_20.20.13.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2xcfYAWSBRnDBTBOv1IMTY/b9c2f3d4992b634021dd45f9da6d2c43/Screenshot_2020-10-10_at_20.20.13.png?w=218&h=112&q=50 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We are delighted to be gold sponsors of the  Veterinary Women in…"}},"excerpt":{"excerpt":"Win 5 TICKETS to the Veterinary Women in Leadership virtual event! We’re proud to sponsor this event supporting women’s career journeys and strong leadership for the veterinary professions. 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We are joined today by veterinary nurse extraordinaire Hannah…"}},"excerpt":{"excerpt":"Thom and Hannah discuss how Hannah decided to become a nurse. We look at the challenges of becoming a nurse and explore veterinary leadership. Finally, we discuss how the introduction of PetsApp has increased the job satisfaction for the nursing team and stops the games of phone tag with clients.  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Answer: Both! Covid-19 has turned the veterinary…"}},"excerpt":{"excerpt":"Covid-19 has turned the veterinary profession upside down. Yet lots of the changes we’ve rapidly adopted have brought benefits to clients and practice teams alike..."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/4OsuIc7DVK1qRAwbT8NKc5/3c19aff6a5fd3fc33767152be1dde65e/Webinar_-_Individual.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/4OsuIc7DVK1qRAwbT8NKc5/3c19aff6a5fd3fc33767152be1dde65e/Webinar_-_Individual.png?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/4OsuIc7DVK1qRAwbT8NKc5/3c19aff6a5fd3fc33767152be1dde65e/Webinar_-_Individual.png?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/4OsuIc7DVK1qRAwbT8NKc5/3c19aff6a5fd3fc33767152be1dde65e/Webinar_-_Individual.png?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/4OsuIc7DVK1qRAwbT8NKc5/3c19aff6a5fd3fc33767152be1dde65e/Webinar_-_Individual.png?w=1200&h=628&q=50 1200w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"What matters most - the personal touch or making it easier?"},{"slug":"lessons-from-75-000-virtual-care-interactions","id":"0897f3b8-b6f7-575c-a24f-ef8800fe3858","showInList":true,"content":{"childMdx":{"excerpt":"The current context has forced the adoption of new ways of delivering veterinary care with little opportunity to train, prepare or establish…"}},"excerpt":{"excerpt":"In this webinar, we explore how to use technology to deliver a joined-up online-to-offline veterinary care experience, drawing on data from over 75,000 interactions on the PetsApp platform."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.9015873015873015,"src":"//images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218w,\n//images.ctfassets.net/oa5wb8sed8k2/2oDqBDKeQF3PMnd6kXWNb2/666332ff300bfb3b69d28e8561219345/Screenshot_2020-10-10_at_20.52.41.png?w=435&h=229&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2oDqBDKeQF3PMnd6kXWNb2/666332ff300bfb3b69d28e8561219345/Screenshot_2020-10-10_at_20.52.41.png?w=870&h=458&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2oDqBDKeQF3PMnd6kXWNb2/666332ff300bfb3b69d28e8561219345/Screenshot_2020-10-10_at_20.52.41.png?w=1198&h=630&q=50 1198w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Lessons from 75,000 Virtual Care Interactions"},{"slug":"petsapp-podcast-episode-2-a-chat-with-billa-schleicher-from-all-pets-vet","id":"42540b38-4b4c-5966-a005-88da52224bdb","showInList":true,"content":{"childMdx":{"excerpt":"Description: \nThom and Billa discuss how Billa decided to become a vet. We look at the challenges of being a clinic owner and a veterinarian…"}},"excerpt":{"excerpt":"Thom and Billa discuss how Billa decided to become a vet. We look at the challenges of being a clinic owner and a veterinarian, and explore the incredibly successful introduction of virtual care at All Pets Vet Care. Finally, we discuss how virtual care is being used as part of preventative health plans."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.275925925925926,"src":"//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=218&h=171&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=435&h=341&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=870&h=682&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=1305&h=1023&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/2NJCuwsyU0j3LJqTJmYHXR/78fdb9d623ea6afdb7a4c946d182e703/Screenshot_2020-07-17_at_20.09.24.png?w=1378&h=1080&q=50 1378w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"PetsApp Podcast - The Digital Consult Room and Virtual Parking Space with Billa Schleicher from All Pets Vet Care"},{"slug":"webinar-finding-happiness","id":"488f1cfe-f4c5-5ccd-a5e1-ad2cbde2a376","showInList":true,"content":{"childMdx":{"excerpt":"Talk summary Finding Happiness: Lessons from the Longest Study on Adult Development and What it Means for Veterinary Professionals Our…"}},"excerpt":{"excerpt":"Our relationships with each other are our most precious resource. And as the Harvard Study on Adult Development has demonstrated over and over again..."},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=1305&h=683&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=1740&h=911&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/5qRMTqnEdwnw1OziLrocmc/460d34c5132298681c5fdff699744b66/2020-07-30-Webinar.jpg?w=2400&h=1256&q=50 2400w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Finding Happiness for Veterinary Professionals"},{"slug":"feline-patients-and-virtual-care","id":"088678a6-d64e-5fc2-8096-a9e1a2765b43","showInList":true,"content":{"childMdx":{"excerpt":"Description: \nThom and Ellie discuss how Ellie decided to become a vet, and her journey to partnership at Castle Vets. We look at the…"}},"excerpt":{"excerpt":"Thom and Ellie discuss how Ellie decided to become a vet, and her journey to partnership at Castle Vets. We look at the challenges of being a clinic owner and a veterinarian, and explore the incredibly successful introduction of virtual care at Castle Vets. Finally, we discuss how virtual care is particularly relevant to our feline patients"},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.4970059880239521,"src":"//images.ctfassets.net/oa5wb8sed8k2/c1O0j8Ta84sSyMHx6rMSs/7edad55a42cbba1ba3e60c7c11255946/castle-veterinary-group-dorchester-practice-gallery-1-2.jpg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/c1O0j8Ta84sSyMHx6rMSs/7edad55a42cbba1ba3e60c7c11255946/castle-veterinary-group-dorchester-practice-gallery-1-2.jpg?w=218&h=146&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/c1O0j8Ta84sSyMHx6rMSs/7edad55a42cbba1ba3e60c7c11255946/castle-veterinary-group-dorchester-practice-gallery-1-2.jpg?w=435&h=291&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/c1O0j8Ta84sSyMHx6rMSs/7edad55a42cbba1ba3e60c7c11255946/castle-veterinary-group-dorchester-practice-gallery-1-2.jpg?w=870&h=581&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/c1O0j8Ta84sSyMHx6rMSs/7edad55a42cbba1ba3e60c7c11255946/castle-veterinary-group-dorchester-practice-gallery-1-2.jpg?w=1000&h=668&q=50 1000w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"PetsApp Podcast - Feline Patients and Virtual Care"},{"slug":"who-would-want-to-work-here","id":"9a412300-8eff-5d14-b426-a24b3cbe0bf2","showInList":true,"content":{"childMdx":{"excerpt":"Love of Animals We love animals. Not just because they're cute. They are cute, though... ... so there's that.  (That's Will's dog, Ziggy…"}},"excerpt":{"excerpt":"It should go without saying that PetsApp is a company of animal lovers. But what else do we look for in our people? What can you expect if you join the PetsApp pack?"},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.4990530303030303,"src":"//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=218&h=145&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=435&h=290&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=870&h=580&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=1305&h=871&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/6dHMWHvOv1TsM4iU6LScz/53cd049e3e8847fed1b9420aaa5877cb/PetsApp_Hero.png?w=1583&h=1056&q=50 1583w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Culture at PetsApp"},{"slug":"webinar-veterinary-pricing","id":"cd3ff2ac-0d31-5226-a5c0-f0e944279463","showInList":true,"content":{"childMdx":{"excerpt":"Talk summary Setting a price for a product or service is one of the most important decisions you can make. But all too often vets treat…"}},"excerpt":{"excerpt":"In this webinar, Dr Maciej Kraus will share his >15 years of pricing experience with you, followed by a live Q&A."},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wBDAAMCAgMCAgMDAwMEAwMEBQgFBQQEBQoHBwYIDAoMDAsKCwsNDhIQDQ4RDgsLEBYQERMUFRUVDA8XGBYUGBIUFRT/2wBDAQMEBAUEBQkFBQkUDQsNFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBT/wAARCAAKABQDAREAAhEBAxEB/8QAFgABAQEAAAAAAAAAAAAAAAAABgUC/8QAKBAAAgECBQIGAwAAAAAAAAAAAQIDBBEABQYSISIxExQVMkFxUWGB/8QAGQEBAAIDAAAAAAAAAAAAAAAABQMEBgcI/8QAKREAAQQBAQYGAwAAAAAAAAAAAQACAyERBBITMTJhoQUiQVGBscHh8P/aAAwDAQACEQMRAD8Ay2mVpspyqYU2T1Xm6RJt0FWzOhsPeApAPP1cEfGOpIvEBPPNGC9u7ds23APr5bsLWJ0pZFG8tadpoNG/mkeraeCOMmONAyMVLxyhx++Notz+cMxucTZ7Y/JRkoaOA7/oKVmtZ6hJT76WkjMEKwgwwBC4F+prd255Pzxi3Czdg4cbObP106KpIRIRlooY4f1qeaiWmYiGR4g3u2MVv92xY2Q/mGVAXOZynCfaLzGrptGajjiqpoo5li8REkID9R7gd/7jHtdFG7VQlzQSM4rhSa0r3CCXB9kRzGV5Ki7OzG1rk3wzGAG0EdKSXWV//9k=","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=218&h=114&q=50 218w,\n//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=435&h=228&q=50 435w,\n//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=870&h=455&q=50 870w,\n//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=1305&h=683&q=50 1305w,\n//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=1740&h=911&q=50 1740w,\n//images.ctfassets.net/oa5wb8sed8k2/3G2tCsdGDYnMt5R5tz1KZf/208cee85821b1dc2ba2f87bc101ec5f4/2020-07-02-Webinar.jpg?w=2400&h=1256&q=50 2400w","sizes":"(max-width: 870px) 100vw, 870px"}},"title":"Veterinary Pricing: A Behavioural Psychology Approach"},{"slug":"three-rings-the-tyranny-of-the-telephone","id":"aedb55d9-4f95-596e-875d-c03ca2ce712f","showInList":true,"content":{"childMdx":{"excerpt":"No matter what you’re doing you’ve got three rings to answer it.  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Jenkins, shares his career-story to-date and the founding story of PetsApp, as well as what drives him personally."},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.8141592920353982,"src":"//images.ctfassets.net/oa5wb8sed8k2/IvKqhpEZKXggZkgrZ7E3E/d43ddb19656993ac6cd022d52ac0c567/Screenshot_2020-10-11_at_09.32.51.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/IvKqhpEZKXggZkgrZ7E3E/d43ddb19656993ac6cd022d52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Veterinary Careers Summit"},{"slug":"client-communication-in-a-post-covid-19-world","id":"371fe84e-7485-5b15-8779-32df42d9ad88","showInList":true,"content":{"childMdx":{"excerpt":"Judging by what’s been happening over the past few months, client communications are now going to consist entirely of vets giving video…"}},"excerpt":{"excerpt":"Judging by what’s been happening over the past few months, client communications are now going to consist entirely of vets giving video consults, right? "},"featuredImage":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.7800751879699248,"src":"//images.ctfassets.net/oa5wb8sed8k2/6eqHyXFRMkXhETmwA6cspu/014b029b6520236eac240f2effc6827a/Screenshot_2020-06-26_at_19.42.20.png?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6eqHy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elements."},"featuredImage":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.910828025477707,"src":"//images.ctfassets.net/oa5wb8sed8k2/6ZrJPhCsFqiZrm3oZzBo4V/a961e3798c371c0e130131f06557757f/Webinar_LinkedIn.jpg?w=870&q=50","srcSet":"//images.ctfassets.net/oa5wb8sed8k2/6ZrJPhCsFqiZrm3oZzBo4V/a961e3798c371c0e130131f06557757f/Webinar_LinkedIn.jpg?w=218&h=114&q=50 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of practicing veterinary medicine with little opportunity to train, prepare or…"}},"excerpt":{"excerpt":"We should take a moment for collective pause, a collective deep breath-in - to explore the why, the what and, importantly, the how of veterinary 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