{"componentChunkName":"component---src-templates-blog-post-js","path":"/blog/what-matters-most","result":{"data":{"post":{"content":{"childMdx":{"body":"function _extends() { _extends = Object.assign || function (target) { for (var i = 1; i < arguments.length; i++) { var source = arguments[i]; for (var key in source) { if (Object.prototype.hasOwnProperty.call(source, key)) { target[key] = source[key]; } } } return target; }; return _extends.apply(this, arguments); }\n\nfunction _objectWithoutProperties(source, excluded) { if (source == null) return {}; var target = _objectWithoutPropertiesLoose(source, excluded); var key, i; if (Object.getOwnPropertySymbols) { var sourceSymbolKeys = Object.getOwnPropertySymbols(source); for (i = 0; i < sourceSymbolKeys.length; i++) { key = sourceSymbolKeys[i]; if (excluded.indexOf(key) >= 0) continue; if (!Object.prototype.propertyIsEnumerable.call(source, key)) continue; target[key] = source[key]; } } return target; }\n\nfunction _objectWithoutPropertiesLoose(source, excluded) { if (source == null) return {}; var target = {}; var sourceKeys = Object.keys(source); var key, i; for (i = 0; i < sourceKeys.length; i++) { key = sourceKeys[i]; if (excluded.indexOf(key) >= 0) continue; target[key] = source[key]; } return target; }\n\n/* @jsx mdx */\nvar _frontmatter = {};\n\nvar makeShortcode = function makeShortcode(name) {\n  return function MDXDefaultShortcode(props) {\n    console.warn(\"Component \" + name + \" was not imported, exported, or provided by MDXProvider as global scope\");\n    return mdx(\"div\", props);\n  };\n};\n\nvar HubspotForm = makeShortcode(\"HubspotForm\");\nvar layoutProps = {\n  _frontmatter: _frontmatter\n};\nvar MDXLayout = \"wrapper\";\nreturn function MDXContent(_ref) {\n  var components = _ref.components,\n      props = _objectWithoutProperties(_ref, [\"components\"]);\n\n  return mdx(MDXLayout, _extends({}, layoutProps, props, {\n    components: components,\n    mdxType: \"MDXLayout\"\n  }), mdx(HubspotForm, {\n    title: \"Register to watch now!\",\n    portalId: \"6194826\",\n    formId: \"04015cfc-134b-4c67-84bc-89c55d53c8e3\",\n    mdxType: \"HubspotForm\"\n  }), mdx(\"h1\", null, \"Talk summary\"), mdx(\"h2\", null, \"Question: What matters most - the personal touch or making it easier? Answer: Both!\"), mdx(\"p\", null, \"Covid-19 has turned the veterinary profession upside down. Yet lots of the changes we\\u2019ve rapidly adopted have brought benefits to clients and practice teams alike. So much so that we should be planning to retain the best bits of these new ways of working in order to further improve the customer experience.\\nThe world may have changed, but how clients want their care to feel has not.\"), mdx(\"p\", null, \"It\\u2019s never been more important to ensure that every touchpoint on the customer journey to and through your practice feels both personal and convenient. In this webinar I\\u2019ll show you how you can embrace digital solutions to keep connected by listening, empathising and personalising your service. Improving first contact resolution using webchats, apps and website buttons to help clients \\u2018self-serve\\u2019 and meet their needs without picking up the phone.\"), mdx(\"h1\", null, \"Speaker bio\"), mdx(\"p\", null, mdx(\"img\", _extends({\n    parentName: \"p\"\n  }, {\n    \"src\": \"//images.ctfassets.net/oa5wb8sed8k2/4lKnsx4p4FCRhpOAf1cyTI/9e95f67b99acd3b80c756f8083370c38/Cover_-_Individual.png\",\n    \"alt\": \"Alison Lambert Speaker Onswitch Webinar\"\n  }))), mdx(\"h2\", null, \"Alison Lambert BVSc CMRS MRCVS \\u2013 Onswitch Founder\"), mdx(\"p\", null, \"A Yorkshire farmer's daughter, Alison qualified as a vet from Liverpool University in 1989. She worked in practice for several years before pursuing a career with Hills Pet Nutrition and MARS, discovering the customer experience passion that led her to establish Onswitch in 2001.\"), mdx(\"p\", null, \"Alison is Honorary Associate Professor at Nottingham University's School of Veterinary Medicine and Science. She is published widely, regularly speaks at key international veterinary congresses and events, and was given the AVA's Veterinary Business Thought Leader award in 2019.\"));\n}\n;\nMDXContent.isMDXComponent = true;","excerpt":"Talk summary Question: What matters most - the personal touch or making it easier? Answer: Both! Covid-19 has turned the veterinary…"}},"showOnSearchEngines":true,"publishedDate":"2020-09-10","slug":"what-matters-most","title":"What matters most - the personal touch or making it easier?","excerpt":{"excerpt":"Covid-19 has turned the veterinary profession upside down. 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